Services
Brand
Design
Digital
Marketing
Nucleus is an 80-bed inpatient clinical trial facility located in Melbourne, Australia which conducts Phase I trials, mostly on healthy patients. The majority of Nucleus’ work is “first in human” trials. Crescent Capital Partners acquired Nucleus in 2018 and saw the business go through a brand refresh as well as transitioning from Not for Profit to a commercial business.
Crescent Capital Partners engaged Transfusion to partner with, across the brand refresh which included market research, corporate image, logo design, brand guidelines/style guides, advertising, web development and brand implementation/deliverables.